Privacy Policy

Last Updated: August 2026

At Borrego Outfitters, we respect your privacy. This Privacy Policy explains what information we collect, how we use it, how we share it, and the choices available to you.

This Privacy Policy applies to borregooutfitters.com, our online store, our Outfitters Rewards loyalty program, and related customer services.

1. Who We Are

Borrego Outfitters is a retail store located in Borrego Springs, California.

Borrego Outfitters
579-E Palm Canyon Drive
Borrego Springs, CA 92004

If you have questions about this Privacy Policy or would like to submit a privacy request, please use our Contact Us form.

2. Information We Collect

We may collect information when you:

• Visit our website
• Place an order
• Make an in-store purchase
• Join Outfitters Rewards
• Sign up for emails
• Contact us
• Create or access a customer account

The information we collect may include:

• Name
• Email address
• Phone number
• Billing and shipping addresses
• Purchase history
• Loyalty program activity
• Customer service communications
• Marketing preferences

When you visit our website, we may also collect information such as:

• IP address
• Browser type
• Device type
• Pages viewed
• Products viewed
• Website activity
• Approximate location

3. How We Use Information

We use information to:

• Process purchases and payments
• Ship orders and coordinate local pickup
• Provide customer service
• Manage returns and exchanges
• Operate Outfitters Rewards
• Send marketing communications when permitted
• Improve our website and customer experience
• Measure the effectiveness of advertising and promotions
• Prevent fraud and protect the security of our business
• Comply with legal obligations

4. Outfitters Rewards, Customer Accounts, and Email Marketing

Customers may choose to join our Outfitters Rewards loyalty program, subscribe to marketing emails, or both.

When a customer joins Outfitters Rewards in-store or online, we may collect contact information, transaction history, loyalty activity, and communication preferences.

Customers who have an account through our commerce platform may be able to:

• View account information
• Review order history
• View loyalty activity
• Update certain communication preferences

We use Klaviyo to manage marketing emails and customer communications.

You may unsubscribe from marketing emails at any time by clicking the unsubscribe link contained in our emails.

Even if you unsubscribe from marketing emails, we may continue to send transactional messages such as order confirmations, shipping notifications, return updates, or customer service communications.

5. Cookies, Analytics, and Advertising

Like many retailers, we use cookies, pixels, and similar technologies to help our website function properly, understand how visitors use our site, and measure advertising performance.

We may use services such as:

• Lightspeed
• Google Analytics
• Google Ads
• Meta, including Facebook and Instagram
• Klaviyo
• TikTok advertising tools
• Other service providers that support website functionality, analytics, advertising, and customer communications

These services may collect information such as:

• Website activity
• Products viewed
• Cart activity
• Purchase events
• Device and browser information
• Advertising interactions

You may be able to manage cookies through your browser settings. Some website features may not function properly if cookies are disabled.

6. How We Share Information

We do not sell customer information in the traditional sense.

We may share information with trusted service providers that help us operate our business, including providers that assist with:

• Ecommerce operations
• Payment processing
• Order fulfillment
• Shipping
• Loyalty programs
• Email marketing
• Website analytics
• Advertising performance measurement
• Fraud prevention
• Business operations

We may also disclose information when required by law or to protect our legal rights, customers, employees, or business.

7. California Privacy Rights

California residents may have certain rights regarding their personal information, including the right to:

• Know what personal information we collect
• Request access to personal information
• Request correction of inaccurate information
• Request deletion of personal information, subject to legal exceptions
• Opt out of certain sale or sharing activities as defined by California law
• Not be discriminated against for exercising privacy rights

We do not sell customer information in the ordinary meaning of the term. However, certain advertising and analytics activities may be considered a “sale” or “sharing” under California law.

To exercise a privacy right, please use our Contact Us form.

We may need to verify your identity before responding to certain requests.

8. Data Retention and Security

We retain information only as long as reasonably necessary for business, customer service, tax, accounting, legal, security, and operational purposes.

We use reasonable administrative, technical, and physical safeguards to protect personal information.

However, no internet transmission or electronic storage method can be guaranteed to be completely secure.

9. Children’s Privacy

Our website is intended for a general audience and is not directed to children under 13.

We do not knowingly collect personal information from children under 13.

If we learn that we have collected personal information from a child under 13, we will take reasonable steps to delete that information.

10. Third-Party Services and Links

Our website may contain links to third-party websites, social media platforms, service providers, or other online resources.

We are not responsible for the privacy practices of third-party websites or services. We encourage you to review their privacy policies before providing information.

Lightspeed maintains its own Consumer Privacy Statement describing how information is handled in connection with Lightspeed services.

View Lightspeed Consumer Privacy Statement

11. Changes to This Policy

We may update this Privacy Policy from time to time.

When changes are made, we will update the “Last Updated” date at the top of this page.

12. Contact Us

If you have questions about this Privacy Policy or would like to submit a privacy request, please use our Contact Us form.

Borrego Outfitters
579-E Palm Canyon Drive
Borrego Springs, CA 92004